Enter now
To start your entry, please select your categories below. If you have previously started, please log in to your account in the menu above.
We would advise completing your entry in Word or a similar programme first before copying and pasting into the entry form.
If you need help with your entry or require any clarification, please contact Abs Inshal on +44 (0)20 3953 2191 or email abs.inshal@emap.com
Categories
Best Customer Experience
This award recognises an independent multi-brand fashion retailer that provides consistently exceptional customer experience. It is open to retailers operating in all parts of the fashion market, including womenswear, menswear, kidswear, lingerie and occasionwear.
Judges will be looking for initiatives that have proved truly transformative and demonstrably improved standards of service, with examples of how retailers go above and beyond for their customers.
This entry must focus specifically on what has been done over the past 12 months, as well as demonstrating a generally high level of customer experience.
Qualifying period
February 2023 - January 2024
NEW: Best Independent Department Store
This award is open to independent department stores in the UK and Ireland with a bricks-and-mortar presence (no pureplays).
Judges will be looking for a strong edit of key fashion brands appropriate to the target customer; high standards of service; signs of resilience and agility during the cost of living crisis; an in-store environment (and online offer, if applicable) that complements the brands on offer; a strong business plan and buying strategy that ensures the store remains at the top of its game; and evidence of financial success.
Best Multichannel Independent
This award is open to independent multi-brand retailers with at least one bricks-and-mortar store, and a transactional website.
Judges will be looking for proven financial success across both channels; great use of design, online content and social media; a strong multichannel buying strategy; excellent usability and web traffic; signs of resilience and agility during the cost of living crisis; great customer service; a strong brand mix; efficient handling of stock and logistics; and expertise in integrating all aspects of the multichannel operation.
Best New Brand
If your wholesale brand has been trading for between one and three years at January 2024, and is stocked by independent retailers in the UK and/or Ireland, this is the category for you. It is open to brands operating in all parts of the fashion market, including womenswear, menswear, kidswear, lingerie and occasionwear. Footwear brands are encouraged to enter the Drapers Footwear Awards 2024.
You will be judged on a range of factors, including design, response to the cost of living crisis, margins offered, stock service (if applicable), after-sales service, overall customer service, marketing, future growth plans and commercial direction.
Judges want to see a clear business plan, great value and quality product range, and fantastic customer service.
Qualifying period
February 2021 - January 2024
Best New Retailer
If your multi-brand independent retailer has been trading for between one and three years at January 2024 , this is the category for you. It is open to retailers operating in all parts of the fashion market, including womenswear, menswear, kidswear, lingerie and occasionwear. Footwear retailers are encouraged to enter the Drapers Footwear Awards 2024 .
The judges will be looking for a strong business plan, a unique and compelling selling proposition, and signs of resilience and agility during the cost of living crisis. The look of the shop, brand mix, commitment to customer service, marketing initiatives and communication to customers will all be considered.
Qualifying period
February 2021 - January 2024
Best Pureplay Independent Retailer
This award is open to independent multi-brand retailers that operate solely through a transactional website.
Judges will be looking for proven financial success; great use of design, online content and social media; a strong buying strategy; excellent usability and web traffic; signs of resilience and agility during the cost of living crisis; great customer service; a strong brand mix; and efficient handling of stock and logistics.
Best Store Design
This award recognises an independent multi-brand retailer with outstanding store design and visual merchandising. It is open to retailers operating in all parts of the fashion market, including womenswear, menswear, kidswear, lingerie and occasionwear. Footwear retailers are encouraged to enter the Drapers Footwear Awards 2024 .
The winning entry will demonstrate flair, creativity and an excellent use of display units to create a stunning interior design, and provide presentation of product appropriate to the store’s style and clientele. It will also demonstrate inventive visual merchandising.
Use of technology and external window displays will be considered, as well as the overall cost of the fit-out and the value it represents.
Please note that only one store can be entered for each business.
Best Use of Social Media
This category is open to all independent fashion retailers operating in the UK and Ireland. Judges will be looking for a business that can demonstrate a strong understanding and creative approach to social media that spans multiple platforms. They will also be looking for retailers that have improved their social media strategies and introduced new initiatives as a result of the cost of living crisis.
Whether through Facebook, X (formerly Twitter), Instagram, Pinterest, TikTok or any other social channel, the business should demonstrate how they have been harnessed to drive sales and build brand awareness over the past 12 months.
Qualifying period
February 2023 - January 2024
Community Champion Award
Independent retailers are the beating heart of local high streets. Many consumers are relearning the value of supporting small, local businesses, despite the cost of living crisis. This award will recognise efforts to give back to local communities, such as charity fundraising, launching new services for the community and going the extra mile for local customers.
This award is open to anyone that is a champion of their community – an individual, member of staff, team or business, as long as they work in the independent fashion retail sector.
Qualifying period
February 2023 - January 2024
Independent Star of the Year
With this award, Drapers celebrates the talent and hard work of the industry’s stars. This award is open to anyone working within the industry – from owners and buyers to store staff, sales agents and brand representatives.
Qualifying period
February 2023 - January 2024
Kidswear Brand of the Year
This award is open to any kidswear brand stocked by independent retailers in the UK and/or Ireland.
You will be judged on a range of factors, including design, response to the cost of living crisis, margin offered, stock service (if applicable), after-sales service, most improved line and most commercial direction.
Judges want to see a clear business plan, excellent value and great-quality product range and fantastic customer service.
Please note that entries submitted without supporting financial information may be excluded from the awards. All information supplied is confidential.
Kidswear Independent of the Year
This award is open to independent multi-brand kidswear retailers in the UK and Ireland with a bricks-and-mortar presence (no pureplays).
Judges will be looking for a strong edit of kidswear brands appropriate to the target customer, high standards of service; an in-store environment (and online offer, if applicable) that complements the brands on offer; signs of resilience and agility during the cost of living crisis; a strong business plan and buying strategy that ensures the retailer remains at the top of its game; and evidence of financial success.
The business can either sell kidswear only or a mix with other categories, but should be able to demonstrate that kidswear makes up substantially more than half of sales.
Menswear Brand of the Year
This award is open to any wholesale menswear brand stocked by independent retailers in the UK and/or Ireland.
You will be judged on a range of factors, including design, response to the cost of living crisis, margin offered, stock service (if applicable), after-sales service, overall customer service, future growth plans and commercial direction.
Judges want to see a clear business plan, excellent-value and great-quality product range, and fantastic customer service.
Menswear Independent of the Year
This award is open to independent multi-brand menswear retailers in the UK and Ireland with a bricks-and-mortar presence (no pureplays).
Judges will be looking for a strong edit of menswear brands appropriate to the target customer; high standards of service; signs of resilience and agility during the cost of living crisis; an in-store environment (and online offer, if applicable) that complements the brands on offer; a strong business plan and buying strategy that ensures the retailer remains at the top of its game; and evidence of financial success.
The business can either sell only menswear or a mix with other categories, but should be able to demonstrate that menswear makes up substantially more than half of sales.
Sustainability Award
This award is open to multi-brand independent retailers, and the brands that service them. Judges will be looking for evidence that sustainability is at the heart of the retailer or brand, or makes up an important part of the brand mix. This could include – but is not limited to – increasing the proportion of sustainable/recycled materials used in ranges; embracing circularity through recycling/rental/resale schemes; enhancing transparency and traceability in the supply chain; and promoting social justice and equality.
Judges will consider progress against internal sustainability goals over the past 12 months. Please ensure your entry contains specific examples.
Qualifying period
February 2023 - January 2024
Womenswear Brand of the Year
This award is open to any wholesale womenswear brand stocked by independent retailers in the UK and/or Ireland.
You will be judged on a range of factors, including design, response to the cost of living crisis, margin offered, stock service (if applicable), after-sales service, overall customer service, future growth plans and commercial direction.
Judges want to see a clear business plan, excellent-value and great-quality product range; and fantastic customer service.
Womenswear Independent of the Year
This award is open to independent multi-brand womenswear retailers in the UK and Ireland with a bricks-and-mortar presence (no pureplays).
Judges will be looking for a strong edit of womenswear brands appropriate to the target customer; high standards of service; signs of resilience and agility during the cost of living crisis; an in-store environment (and online offer, if applicable) that complements the brands on offer; a strong business plan and buying strategy that ensures the retailer remains at the top of its game; and evidence of financial success.
The business can either sell only womenswear or a mix with other categories, but should be able to demonstrate that womenswear makes up substantially more than half of sales.
Nomination categories
Lifetime Achievement Award
This special award will be chosen by Drapers.